Style Edit: How Longines' CEO levelled up the watch brand – from

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Longines’ success stems from appealing to both women and men, with CEO Matthias Breschan now eyeing Gen Z’s more gender-fluid attitudes
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Style Edit: How Longines' CEO levelled up the watch brand – from

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Style Edit: How Longines' CEO levelled up the watch brand – from eyeing Gen Z's love of genderless style, to increasing revenue past US$2.25 billion thanks in part to focusing on heritage