What can luxury brands learn about storytelling from Gucci?, Marketing

Brand storytelling is one of the most challenging tasks for any brand today. So how does Gucci nail it time and time again?

Gucci's Marketing Strategy: How Did it Win Fashion?

Gucci's Art of Storytelling. Storytelling is a universal human

Case Study, A New Model for Building Independent Fashion Brands

House of Gucci - Wikipedia

Storytelling for luxury brands

STYLE Edit: The true story behind Alessandro Michele's Gucci ready

New Study by Luxe Digital Reveals Dior is #1 Most Popular Luxury

Storytelling for luxury brands

11 Powerful Examples of Brand Storytelling