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The manufacturer and licensee of Fruit of the Loom buys the DTC intimates retailer.
Parade acquisition will revamp intimates firm Ariela & Associates
Week in Review: Underwear brand Parade acquired, people are abandoning Threads, Aldi enters the sneaker game - Glossy
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Parade Donating 1,000 Pairs of Underwear to LGBTQ+ Centers
How Parade is moving beyond underwear and into new retail channels
Best Selling Underwear – Parade
11 Best Women's Underwear at Every Budget in 2023
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A Shopping Writer's Review of Parade's Universal Underwear
Parade Inks Target Partnership
The Best Bras to Fill Your Top Drawer in 2022
The Internet-Famous Brand Known for Comfy Underwear Just Launched Its First Dress
Over-Hyped Brands: Honest Parade Underwear Review
The low-rise trend doesn’t have to be for you — Parade’s full-coverage brief hits new heights with the held-in feeling you love. Breathable, flexible
Parade Women's Re:Play High Waisted Briefs - Dreamhouse XS
