Target revamps up&up line of everyday essentials

Target Looks to Attract New Customers with Intro of Value-Priced Private Label Brand - Retail TouchPoints

Target to unveil 'DealWorthy' value brand this month - ABC Columbia

Target bringing back a customer favorite (to save you money) - TheStreet

Target, Diane von Furstenberg launch limited-time collaboration

Everspring: Target's new green household essentials line - 9to5Toys

Target unveils low-price owned dealworthy brand

Refreshing News: up&up is Expanding with New and Even *Better* Everyday Essentials

Target Updates, Expands Classic up&up Own Brand

Target unveils dealworthy brand costing $10 or less