Why DTC underwear startup Knickey is rebranding as Subset

DTC sustainable underwear startup Knickey is rebranding itself as Subset as it expands into new categories and looks to woo new customers.

Sustainable Underwear Brands and Knickey Review - eco club

Subset (formerly Knickey) Underwear Review

List of DTC Clothing Brands

Subset (formerly Knickey) Underwear Review: 1.5 Years Later

Subset, About, Essential Innerwear in Organic Cotton

7 Sustainable Underwear Brands: Knickey, Organic Basics, Boody & More

Subset: Essential Innerwear, Underwear, Bras, Lounge in Organic Cotton

Subset: Essential Innerwear, Underwear, Bras, Lounge in Organic Cotton

My Totally Unfiltered Review of EBY Underwear

List of DTC Personal Care Brands

Knix underwear brand removes ad appearing to suggest sexual assault, claims post was accidental

Subset: Essential Innerwear, Underwear, Bras, Lounge in Organic Cotton

Subset (formerly Knickey) Underwear Review: 1.5 Years Later

Subset LinkedIn

Knix makes its first OOH move » Media in Canada